Digital
Retail

Creating a holistic & seamless journey by effectively enriching the physical journey with digital touchpoints.

What We Do

Whether in stores, showrooms, at events or any other space – consumers nowadays expect digital interaction.

Our perspective is always from the eyes of the consumer. By connecting the physical and digital world we create engaging journeys and unique digital experiences for them, making best use of your given space.

To do this we respect and take into consideration trends like the mobile-first mentality, experience over things, fast technological development, as well as sustainability and corporate social responsibility.

Our Approach | Digital Architects

We take a holistic and consumer-centric approach and offer an end-to-end service to enhance your customer experience, bringing a modern, innovative journey to life.

We are independent experts who take care of everything required to bring the optimum consumer journey to life - in retail, showrooms and hospitality.

We manage Digital Retail like Architects.

Challenges We Address

FOR RETAIL

Omni-channel | Stores must offer experiences that are connected to the online world.

Experience as value driver | Transform commercially driven stores into experiential stores and enhance existing spaces with purposeful digital solutions.

FOR SHOWROOMS

Digital samples | Digital product creation is disrupting traditional methods of product sales as we start to see more efficient creation and a reduction in physical sales samples.
Digital Selling | The pandemic has not only accelerated the need for digital selling in B2C, but also B2B. Brands need to rethink how to showcase and sell their products.

FOR HOSPITALITY

Contactless services | In a post-pandemic world, services must be accessible anywhere, anytime without losing the warm, human welcome of a stay– creating fear free enjoyable environments.

Smart & sustainable | Reducing carbon footprint while offering best service to guests is increasingly important and a key selling point for the younger generation.

Our Services

Seeing stores through the eyes of consumers to detect friction along the consumer journey and uncover digital opportunities & quick wins.

Store Assessment & Digital Readiness

This workshop enables to get a fast market overview of emerging retail technologies and best practices. And to ideate on how to apply them to your business.

Best Practice & Ideation Workshop

Review Journey, Service & Experience documents or plans to provide an objective viewpoint and advice on best practices, emerging technologies or innovative trends.

Consumer Journey, Experience & Service Advisory

Design the consumer journey, services & experiences across multiple touchpoints and channels. Mapping blue-sky-thinking against a feasibility and cost study to enable setting up a proper plan.

Consumer Journey, Experience & Service Design

Setting up a retail lab environment to test & validate digital and physical experiences or services, enabling rapid adaption to changing consumer expectations.

Retail Lab

With our subject matter expertise and an objective viewpoint, we help specify requirements, run market surveys to identify vendors and manage the end-to-end tender process.

RFP Support

Plan & structure the project, while orchestrating stakeholders to meet milestones and successfully deliver stores, services & digital experiences.

Project Orchestration & Management

Standardizing digital solutions and internal processes to enable a scaled format & market specific rollout.

Solution Scaling & Rollout

We offer personalized digital experiences based on mixed reality platforms. This can be fully virtual spaces, or physical spaces enhanced through digital interaction.

Virtual Spaces

Retail Design & Brand Experience

Visit di-store.de

What We Deliver

By integrating physical and digital touchpoints into a holistic journey, we help you create a seamless experience.
We support the creation of value-adding digital services for your customers.
Improving the holistic experience leads to higher customer, employee or visitor satisfaction.

Value-creating digital touchpoints increase traffic and conversion in your stores.
Exciting environments with seamless, plug and play digital solutions.

Our Work

For adidas, we have helped create their 3 newest brand flagship stores in New York, Paris and London. We continue to work together in pioneering the next generation of digital in-store experiences.

Realization of innovative in-store experiences in retail

For a rising global sports and outdoor brand, we have supported the planning and implementation of an innovative workplace experience in their headquarters, connecting the digital & physical employee journey.

Development & implementation of an innovative digital workplace